Discover how independent advice can help you go further and reach your dreams sooner.
Learn More
Singapore's largest independent financial advisory firm with more than 20 years of excellence.
Financial Alliance is a leader in providing wealth advisory services to individuals and corporates alike, including private wealth advisory, Islamic wealth advisory and fee-based advisory.
clients and growing
financial adviser representatives
years in business
assets under advice
Trusted by 120k+ Clients in Singapore
The foundation for any customised financial plan is a detailed needs analysis.
Get an accurate snapshot of your financial situation to formulate an appropriate plan.
Gather deep insights backed my experience and data to identify gaps and opportunities.
Receive a personalised action plan based on a suite of comprehensive solutions and services.
Confidently execute your financial plan in a timely and cost-effective manner.
Ensure things are on track while continuing to work towards your long-term goals.
A Little about me:
Before switching careers to become a Financial Consultant, I worked in the construction-related land surveying industry and had 11 years of professional experience. I have been responsible for over 100 engineering projects and worked with no less than 30 local and overseas construction industry companies.
Therefore, I understand the importance of professionalism. I maintain a sincere and responsible attitude, serving every customer with heart, because I believe that only by truly striving for perfection in every detail can we win trust and recognition.
在转行成为独立理财顾问之前，我曾从事与建筑相关的土地测量行业，拥有11年的专业经验。 我曾负责超过100个工程项目，并与不少于30家本地及海外建筑业公司合作。 因此，我知道专业精神的重要性。 现在我保持真诚、负责的态度，用心服务每一位客户，因为我相信只有真正做到每一个细节都力求完美，才能赢得信任和认可。
As a mother of two, I know the importance of planning in order to achieve peace of mind. Therefore, I hope to help more people in similar backgrounds to plan and design financial blueprints for their different stages of life.
作为两个孩子的母亲，我知道规划对于实现内心平静的重要性。 因此，我希望能够帮助更多有类似背景的人规划和设计适合自己不同人生阶段的财务蓝图。
Choose me as your exclusive financial consultant. Clearly understand risks, manage wealth clearly, and enjoy life in a down-to-earth manner.
选择我作为您的专属理财顾问。 清清楚楚了解风险，明明白白管理财富，踏踏实实享受生活。
For “INDEPENDENT” Financial Advisory firms such as Financial Alliance, its financial advice must be free from the undue influence of higher remuneration and/or meeting sales quotas. In other words, financial advice from Financial Alliance is given solely in clients’ interests.
A financial advisory (FA) firm wishing to use the word “INDEPENDENT” – as Financial Alliance does – must fulfill the conditions laid down by Monetary Authority of Singapore (MAS) at all times.
No, the mere fact that a FA Firm can sell the products from more than one insurer or business partner does not mean that the FA Firm is “independent”.
In Singapore, only a handful are “Independent Financial Advisory Firms” because only a few are able to ensure that the financial advice given is free from the undue financial influence.
As there is no such thing as an “Independent Financial Adviser” license in Singapore, IFA Firms are, in essence, “Financial Adviser” license holders who offer financial advice while being free from undue influence.
We have your best interest at heart and will leave you to make your decision. We only ask that, when you deal with a FA Firm, you find out for yourself if it is truly an IFA Firm or a FA Firm.
If impartial financial advice is what you seek, then you should only engage an IFA Firm.
At Financial Alliance, we are dedicated to offering our clients independent financial advice. Please feel free to contact us at feedback@fa.com.sg to find out how our independent financial advice would benefit you.
An in-depth insurance portfolio review with PENG CUILING 彭 翠 玲 could save you money as you spend less for the same coverage, or allow you to be better protected without spending a cent more.