Independent means

Discover how independent advice can help you go further and reach your dreams sooner.

Learn More

Here's What an Independent Financial Adviser Means

In Singapore, the financial services industry is regulared by the Monetary Authority of Singapore. Guidelines governing the use of the designation of 'independent' is contained in publication FAA-G05.
Image
financial alliance logo

Introducing Financial Alliance

  • Singapore's largest independent financial advisory firm with more than 20 years of excellence.

  • Financial Alliance is a leader in providing wealth advisory services to individuals and corporates alike, including private wealth advisory, Islamic wealth advisory and fee-based advisory.

Independent by the numbers.

130,000+

clients and growing

400+

financial adviser representatives

20+

years in business

$1 billion+

assets under advice

Extensive Network of Business Partners

17 Life Insurers
36 General Insurance Partners
11 Investment Platforms
16 Financial Institutions
9 Estate Planning Companies
70 Asset Management Firms

Discover how
#ChooseIndependent
helps you

Trusted by 120k+ Clients in Singapore

Achieve Your Financial Dreams

Start growing your wealth for a better future - without compromising the present.

Attain True Peace of Mind

Optimise your protection policies to get comprehensive coverage you need for the best prices.

Leave a Lasting Legacy

Ensure your assets continue to take care of your loved ones - even if you are no longer around.

How #ChooseIndependent Works


The foundation for any customised financial plan is a detailed needs analysis.

Get an accurate snapshot of your financial situation to formulate an appropriate plan.

Gather deep insights backed my experience and data to identify gaps and opportunities.

Receive a personalised action plan based on a suite of comprehensive solutions and services.

Confidently execute your financial plan in a timely and cost-effective manner.

Ensure things are on track while continuing to work towards your long-term goals.

Need Advice?

Meet Your #ChooseIndependent
Financial Adviser Representative


Wu Xian, Rachel 吴娴

Consultant, Financial Advisory

About Wu Xian, Rachel 吴娴

Hello, I’m Rachel, an Independent Financial Advisor with Financial Alliance, Singapore's largest independent financial advisory firm.

My Background 

As a former frontline social worker, I had the privilege of helping dozens of immigrant families overcome life and financial challenges. I later spent 9 years in the international finance sector, focusing on corporate social responsibility and working on sustainable development projects with the world's leading sovereign-backed investment company, striving to bring positive change to more families and communities.

Fluent in English, Mandarin and Cantonese, and well-versed in the cultural nuances of Singapore, Mainland China and Hong Kong, I’m able to offer personalised, efficient service to new immigrant families, local clients, and those from Chinese-speaking regions.

My Mission 

Guided by the belief that "life influences life," I focus on professionally safeguarding each client’s wealth, helping families create, preserve, and pass on wealth.

My Commitment 

I provide customised financial plans tailored to each client’s needs, regularly reviewing and adjusting them to ensure their financial goals are met. Always putting clients' interests first, I offer unbiased professional advice to break down information barriers and minimise financial risks, ensuring your long-term benefits.

Feel free to reach out if you have any questions or would like to learn more about my services. Thank you for visiting my website, and I look forward to connecting with you!

********

大家好,我是Rachel,是新加坡最大独立理财顾问公司Financial Alliance鑫盟理财的独立理财顾问。

我的背景

作为曾经的前线社工,我有幸帮助了数十个移民家庭解决生活和财务上的困难。随后,我在国际金融领域工作9年,专注于企业社会责任,并在全球领先的主权投资公司参与可持续发展项目,一直努力推动为更多家庭和社区带来积极的变化。

我精通中英粤三语,熟悉中新文化。这使我能够为新移民家庭、本地家庭以及来自其他华语地区的客户提供更贴心、更高效的服务。无论是在语言沟通还是文化理解上,我都能确保为客户带来更优质的服务和体验。

我的使命 

秉承着“用生命影响生命”的信念,我致力于用专业守护每一位客户及其家庭的财富,让更多的个人和家庭实现创富、守富和传富。

我的承诺 

我专注于通过个性化的风险管理策略,为每位客户量身定制财务方案,并定期评估和调整,以确保实现您的财务目标。始终以客户的利益和需求为出发点,提供中立的专业意见,助您打破信息壁垒,避免单一规划的财务风险,维护您的长期利益。

如果您有任何疑问或需要进一步了解我的服务,请随时联系我。感谢您访问我的个人网站,期待与您交流!

Frequently Asked Questions

For “INDEPENDENT” Financial Advisory firms such as Financial Alliance, its financial advice must be free from the undue influence of higher remuneration and/or meeting sales quotas. In other words, financial advice from Financial Alliance is given solely in clients’ interests.

A financial advisory (FA) firm wishing to use the word “INDEPENDENT” – as Financial Alliance does – must fulfill the conditions laid down by Monetary Authority of Singapore (MAS) at all times.

No, the mere fact that a FA Firm can sell the products from more than one insurer or business partner does not mean that the FA Firm is “independent”.

In Singapore, only a handful are “Independent Financial Advisory Firms” because only a few are able to ensure that the financial advice given is free from the undue financial influence.

As there is no such thing as an “Independent Financial Adviser” license in Singapore, IFA Firms are, in essence, “Financial Adviser” license holders who offer financial advice while being free from undue influence.

We have your best interest at heart and will leave you to make your decision. We only ask that, when you deal with a FA Firm, you find out for yourself if it is truly an IFA Firm or a FA Firm.

If impartial financial advice is what you seek, then you should only engage an IFA Firm.

At Financial Alliance, we are dedicated to offering our clients independent financial advice. Please feel free to contact us at feedback@fa.com.sg to find out how our independent financial advice would benefit you.

#ChooseIndependent with Wu Xian, Rachel 吴娴

An in-depth insurance portfolio review with Wu Xian, Rachel 吴娴 could save you money as you spend less for the same coverage, or allow you to be better protected without spending a cent more.



chooseindependent.fa.com.sgchooseindependent.fa.com.sg