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Meet Your #ChooseQuality
Financial Adviser Representative


Tan Geok Hwei Ashlyn

Associate Wealth Advisory Director


 
About Tan Geok Hwei Ashlyn

I am a seasoned financial professional with over 22 years of experience in financial planning and insurance audits, complemented by more than 20 years in investment research and portfolio management. Throughout my career, I have successfully developed and implemented tailored financial strategies that align with each client’s unique objectives.

My approach is hands-on and analytical, with a commitment to proactively managing client portfolios. By staying attuned to economic trends and shifts in the financial landscape, I ensure that each portfolio maintains an optimal asset allocation to support growth and stability.

My goal is to deliver peace of mind and financial confidence to my clients, empowering them to make informed decisions that support both their immediate needs and long-term aspirations.

Let’s connect if you’re interested in a collaborative, goal-driven approach to financial success.

Quality that Makes a Difference

Testimonials from Clients

  • “I have been Ashlyn client for many years, she has shown professionalism in her line of work, not just in terms of her knowledge in finance but also her customer service and her desire to understand her clients goals and helping them achieve it.”

    Chew KF

  • “Ashlyn is a motivated and astute financial planner who knows her stuff. Her patience and devotion to her work makes her an absolute gem in the industry where many tend to be pushy for certain products. Ashlyn helped me plan my finances for more than 15 years, and she is always on the forefront of market trends and investment risks, so it's very comforting to know that she is in charge. Will definitely recommend her to anybody who wants to truly obtain financial freedom before retirement. ”

    Dillon

  • “Ashlyn has been managing my family portfolio for many years. She has a warm personality and is a good listener. She is very professional and experienced and provides good financial planning advice.”

    Jenny

Learn more about Tan Geok Hwei Ashlyn

Discover how
#ChooseQuality
benefits you

Trusted by 120k+ Clients in Singapore

Choose a Solid Track Record

With more than 23 years in Singapore, we are a trusted and proven partner to journey with you.

Choose Comprehensive Solutions

With a portfolio of more than dozens of insurers and fund houses, we implement the best solutions for you.

Choose Trusted Advice

Our representatives are backed by wealth management teams, proprietary tools, and marketing support.

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A track record of quality service

  • with more than 23 years of excellence , Financial Alliance is Singapore's leading financial advisory firm.

  • Financial Alliance is a leader in providing wealth advisory services to individuals and corporates alike, including private wealth advisory, Islamic wealth advisory and fee-based advisory.

Quality by the numbers.

130,000+

clients and growing

450+

financial adviser representatives

23+

years in business

$1 billion+

assets under advice

Extensive Network of Business Partners

17 Life Insurers
36 General Insurance Partners
11 Investment Platforms
16 Financial Institutions
9 Estate Planning Companies
70 Asset Management Firms

#ChooseQuality with Tan Geok Hwei Ashlyn

An in-depth insurance portfolio review with Tan Geok Hwei Ashlyn could save you money as you spend less for the same coverage, or allow you to be better protected without spending a cent more.