Life is all about choices.

Empower yourself with
choices that matter.
Choose quality.

Choose

Discover how quality advice can help you go further and reach your dreams sooner.

Learn More
 
 
Need Advice?

Meet Your #ChooseQuality
Financial Adviser Representative


Daryl Woon Chen Fu

Independent Wealth Adviser

About Daryl Woon Chen Fu

Hi, I am Daryl Woon, an independent financial advisory consultant at Financial Alliance dedicated to helping young professionals and families navigate the complexities of personal finance and create a path towards financial freedom.

I remember being fresh out of university and feeling overwhelmed by the world of finance. That experience fuels my desire to provide clear, unbiased guidance to my clients. I believe that financial planning is about more than just numbers; it's about building relationships and achieving your life goals.

Being an independent advisor means I work for you, not for a specific insurance company. This allows me to compare a wide range of options and help you uncover opportunities you might have missed. Think of me as your financial translator – I'll cut through the industry jargon and help you understand exactly what you're paying for and how it benefits you.

My priority is ensuring you get the best value for your money. I often find that clients can achieve the same level of coverage for less, or even get more coverage for what they're already paying. It's about being smart with your finances, and I'm here to help you do just that.

Let's connect and explore how I can help you optimize your financial strategy!

Discover how
#ChooseQuality
benefits you

Trusted by 120k+ Clients in Singapore

Choose a Solid Track Record

With more than 23 years in Singapore, we are a trusted and proven partner to journey with you.

Choose Comprehensive Solutions

With a portfolio of more than dozens of insurers and fund houses, we implement the best solutions for you.

Choose Trusted Advice

Our representatives are backed by wealth management teams, proprietary tools, and marketing support.

financial alliance logo

A track record of quality service

  • with more than 23 years of excellence , Financial Alliance is Singapore's leading financial advisory firm.

  • Financial Alliance is a leader in providing wealth advisory services to individuals and corporates alike, including private wealth advisory, Islamic wealth advisory and fee-based advisory.

Quality by the numbers.

130,000+

clients and growing

450+

financial adviser representatives

23+

years in business

$1 billion+

assets under advice

Extensive Network of Business Partners

17 Life Insurers
36 General Insurance Partners
11 Investment Platforms
16 Financial Institutions
9 Estate Planning Companies
70 Asset Management Firms

#ChooseQuality with Daryl Woon Chen Fu

An in-depth insurance portfolio review with Daryl Woon Chen Fu could save you money as you spend less for the same coverage, or allow you to be better protected without spending a cent more.