Life is all about choices.

Empower yourself with
choices that matter.
Choose quality.

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Discover how quality advice can help you go further and reach your dreams sooner.

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Need Advice?

Meet Your #ChooseQuality
Financial Adviser Representative


Chia Cheng Dennis

Financial Advisory Manager

About Chia Cheng Dennis

I joined Financial Alliance in 2009 after a 25-year career climbing the corporate ladder, but I fell off during the Global Financial Crisis of 2008. Despite my past achievements, the company's bottom line and targets ultimately determined my fate. However, this experience has taught me the value of setting my own goals and taking charge of my destiny. That's why I'm excited to be a part of Financial Alliance – I've found a meaningful and exciting industry where I can chart my own course.

During my time as a consumer, I've met and engaged with many insurance agents and brokers. I understand the challenges you face and the importance of meeting the needs of your clients. As a part of the Financial Alliance team, I'm surrounded by fellow professionals who bring a wealth of knowledge and expertise to the table. Together, we're committed to making sure that all your needs are met. Our focus is always on YOU.

And if you're looking for a change and want to be a part of an industry that truly values its people, I invite you to join Financial Alliance. We're excited to welcome you to our team!

Discover how
#ChooseQuality
benefits you

Trusted by 120k+ Clients in Singapore

Choose a Solid Track Record

With more than 23 years in Singapore, we are a trusted and proven partner to journey with you.

Choose Comprehensive Solutions

With a portfolio of more than dozens of insurers and fund houses, we implement the best solutions for you.

Choose Trusted Advice

Our representatives are backed by wealth management teams, proprietary tools, and marketing support.

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A track record of quality service

  • with more than 23 years of excellence , Financial Alliance is Singapore's leading financial advisory firm.

  • Financial Alliance is a leader in providing wealth advisory services to individuals and corporates alike, including private wealth advisory, Islamic wealth advisory and fee-based advisory.

Quality by the numbers.

130,000+

clients and growing

450+

financial adviser representatives

23+

years in business

$1 billion+

assets under advice

Extensive Network of Business Partners

17 Life Insurers
36 General Insurance Partners
11 Investment Platforms
16 Financial Institutions
9 Estate Planning Companies
70 Asset Management Firms

#ChooseQuality with Chia Cheng Dennis

An in-depth insurance portfolio review with Chia Cheng Dennis could save you money as you spend less for the same coverage, or allow you to be better protected without spending a cent more.