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Singapore's largest independent financial advisory firm with more than 20 years of excellence.
Financial Alliance is a leader in providing wealth advisory services to individuals and corporates alike, including private wealth advisory, Islamic wealth advisory and fee-based advisory.
clients and growing
financial adviser representatives
years in business
assets under advice
Trusted by 120k+ Clients in Singapore
The foundation for any customised financial plan is a detailed needs analysis.
Get an accurate snapshot of your financial situation to formulate an appropriate plan.
Gather deep insights backed my experience and data to identify gaps and opportunities.
Receive a personalised action plan based on a suite of comprehensive solutions and services.
Confidently execute your financial plan in a timely and cost-effective manner.
Ensure things are on track while continuing to work towards your long-term goals.
I have been in the financial services industry for over 30 years, starting my career with the Insurance Commissioner’s Department of the Monetary Authority of Singapore. I later became a private banker with Merrill Lynch International Bank before joining Financial Alliance as a financial adviser in 2005.
My passion is helping clients with their wealth protection, wealth creation and retirement funding needs. I believe in building strong relationships with my clients and taking the time to understand their financial situations and specific needs before offering tailored solutions. Referrals from satisfied clients make up the majority of my new clients, which I take as a testament to my professional advisory services. I have a diverse client base, ranging from fresh graduates to retirees, and including homemakers, entrepreneurs, fund managers, teachers, banking personnel, as well as medical and dental professionals.
With the largest independent financial advisory firm in Singapore supporting me, I have access to a wide range of financial products and solutions to tailor suitable solutions for my clients. I am committed to being a trusted and competent adviser, dedicated to helping my clients navigate their financial journeys and achieve their financial goals with confidence and peace of mind.
For a 1:1 consultation, please contact me on WHATSAPP.
For “INDEPENDENT” Financial Advisory firms such as Financial Alliance, its financial advice must be free from the undue influence of higher remuneration and/or meeting sales quotas. In other words, financial advice from Financial Alliance is given solely in clients’ interests.
A financial advisory (FA) firm wishing to use the word “INDEPENDENT” – as Financial Alliance does – must fulfill the conditions laid down by Monetary Authority of Singapore (MAS) at all times.
No, the mere fact that a FA Firm can sell the products from more than one insurer or business partner does not mean that the FA Firm is “independent”.
In Singapore, only a handful are “Independent Financial Advisory Firms” because only a few are able to ensure that the financial advice given is free from the undue financial influence.
As there is no such thing as an “Independent Financial Adviser” license in Singapore, IFA Firms are, in essence, “Financial Adviser” license holders who offer financial advice while being free from undue influence.
We have your best interest at heart and will leave you to make your decision. We only ask that, when you deal with a FA Firm, you find out for yourself if it is truly an IFA Firm or a FA Firm.
If impartial financial advice is what you seek, then you should only engage an IFA Firm.
At Financial Alliance, we are dedicated to offering our clients independent financial advice. Please feel free to contact us at feedback@fa.com.sg to find out how our independent financial advice would benefit you.
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